The Basic Instagram Guide
So President Obama has joined Instagram. And why should you? Instagram is changing the way people share content, and it is changing the way people access social media.
Instagram is a new platform, but it must be added to your business’ growing collection of social media accounts.
Build A “Buddy The Elf” Brand
It’s that time of year again. Holiday cheer is viral, and there’s no stopping it anytime soon. As we near the upcoming holidays, perhaps we can learn something from our favorite holiday elf, Buddy.
We’re Thankful For “Small Business Saturday”
Saturday, November 26th is Small Business Saturday. This nationwide initiative started by American Express promotes local vendor shopping. Why does this matter? One Mass-Live business article by Jeanne Yocum presents new research on small business practices.
Social Media Content Calendar Basics
Last week Hubspot’s Kipp Bodnar presented the “5 Steps of Social Media Lead Generation” webinar. One major step in proper execution of business strategy through social media is a content calendar. A content calendar serves three main purposes: foundation, strategy and commitment.
