Small Business

How To Use Social Media To Market Your Small Business

Posted by: admin on Feb 15, 2012 | No Comments

Last week, CNN published an interesting article about a maintenance man working at Amsterdam’s Schiphol airport. He suggested drawing a house fly on urinals to give men something to aim at. The quantity of misdirected urine fell by about 80% overnight, according to the airport.

So what does this have to do with social media marketing?

We’re Thankful For “Small Business Saturday”

Posted by: admin on Nov 23, 2011 | No Comments

Saturday, November 26th is Small Business Saturday. This nationwide initiative started by American Express promotes local vendor shopping. Why does this matter? One Mass-Live business article by Jeanne Yocum presents new research on small business practices.

John Luginbill is an author, speaker, marketing strategist and CEO of the marketing firm THE HEAVYWEIGHTS. John’s work with some of America’s greatest brands like Nike, McDonald’s, Wal-Mart, and Thomas’ English Muffins has taught him this: Success can be repeated. John dedicates this blog to identifying those common elements of extraordinary company growth and helping entrepreneurial people build great businesses. His passions at home include a wife, children, family, friends, seeking justice, helping those in need, avid learning, and all the usually family activities and sports.